by Matt Secrist | Nov 26, 2024 | Content Marketing Tips, Local SEO Tips
Local SEO for Small Businesses: A Complete Guide Search engine optimization (SEO) is a multifaceted marketing strategy for all businesses. However, local SEO for small businesses is particularly important for modest enterprises that depend on foot traffic and...
by Matt Secrist | Nov 19, 2024 | Content Marketing Tips
What Is Unassigned Traffic in Google Analytics, and What Should You Do About It? When Google Analytics tags large portions of your web traffic as “unassigned,” you miss out on vital data about your audience. Just what is unassigned traffic in Google Analytics (GA4)?...
by Greg Secrist | Nov 14, 2024 | Content Marketing Tips
What Is SEO Consulting? Search engine optimization isn’t a magic wand. Nine out of 10 web pages don’t make the cut, usually because of ignoring SEO best practices. To get good results with SEO, you need to know what you’re doing — or hire a professional. This guide...
by Greg Secrist | Nov 5, 2024 | Content Marketing Tips
How To Get Your Business on Google Maps Google Maps is one of the most popular apps in the world, with more than a billion users each month and over 5 billion local searches a day. Nearly 70% of smartphone owners use it for shopping, driving, and locating businesses....
by Caleb Shepherd | Oct 31, 2024 | Content Marketing Tips
Managing SEO in House Vs. Outsourcing: Comparing Your Options Successfully managing search engine optimization is like renovating a commercial property. State-of-the-art software can help with keyword research, analytics, and content planning, but these tools are only...
by Shaundra Cragun | Oct 17, 2024 | Content Marketing Tips
5 Common Shopify SEO Problems and Their Solutions Shopify isn’t bad for search engine optimization per se. It’s pretty useful out of the box, with tools that make adding title tags, meta descriptions, image alt text, and other positive SEO elements easy. That said,...