by Matt Secrist | Oct 31, 2024 | Content Marketing Tips
Managing SEO in House Vs. Outsourcing: Comparing Your Options Successfully managing search engine optimization is like renovating a commercial property. State-of-the-art software can help with keyword research, analytics, and content planning, but these tools are only...
by Shaundra Cragun | Oct 17, 2024 | Content Marketing Tips
5 Common Shopify SEO Problems and Their Solutions Shopify isn’t bad for search engine optimization per se. It’s pretty useful out of the box, with tools that make adding title tags, meta descriptions, image alt text, and other positive SEO elements easy. That said,...
by Matt Secrist | Oct 10, 2024 | Content Marketing Tips
What Is Event Count in Google Analytics? Google Analytics 4 made monumental changes to metrics tracking for search engine optimization and pay-per-click campaigns. Instead of just seeing overall page traffic, now you get precise data for every stage in the customer...
by Matt Secrist | Oct 8, 2024 | Content Marketing Tips
Why Hire a Digital Marketing Agency? 9 Reasons You Haven’t Considered Marketing is essential for leads, revenue, and business growth. Not surprisingly, professionals recommend setting aside at least 5% to 10% of your monthly sales for advertising. How should you spend...
by Matt Secrist | Oct 6, 2024 | Content Marketing Tips, SEO Strategy Tips
SEO Strategy for Doctors: A Complete Guide Did you know that 77% of people begin their patient journey with a Google search? The search engine handles 70,000 healthcare-related searches every minute. It may be the most influential tool when people choose which doctor...
by Rhiannon Fritschle | Oct 4, 2024 | Content Marketing Tips
What Is SEO Rich Text? You might think your website only has one audience: target customers. In reality, you should always create content with two groups in mind, both visitors and search engines. The way you structure information for people isn’t necessarily what...