Content Strategy 101: Breathe Life Back Into Old Content Novels. Rum cake. Clay teapots. A good Scotch. Your favorite pair of jeans. What do each of these things have in common? They all seem to get better as they age. Notice that one element was conspicuously missing...
What Is an Internal Link Audit? Getting Started With Auditing Your Site Your website’s links are essential for helping you climb search engine results pages, bring in new traffic, and create new sales. In fact, Google says links are its #2 priority when ranking...
Top 10 Link-Building Strategies for Content Marketers If you’re like most people, you’re frequently planning future epic changes and life-altering decisions, all fueled by a simple list of goals. While most people will include strategies for getting healthy,...
How To Develop Your Beauty Marketing Strategy As a beauty, cosmetics, or personal care brand owner, you want your products to speak for themselves, whether your niche is in skincare products or the latest and greatest eyeshadow colors. While excellent inventory is...
Top 10 Keyword Research Tools for SEO Article Writing Search engine optimization (SEO) is an important part of the digital marketing mix. It is one of the most reliable ways to increase your brand’s organic visibility online. This has the added benefit of multiplying...
9 Ways To Improve Your Healthcare Marketing Strategy Content marketing is a natural fit for healthcare providers. One in every 20 searches on Google is related to health, and blogs and social media posts are the ideal way to answer these queries. The key to capturing...
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