by Matt Secrist | Oct 12, 2016 | Content Marketing Tips
How To Quantify Relevancy for Your Content Marketing Campaign Relevance. It is a key component of any content campaign, which is why you see the word and its derivatives over and over again in tips on developing a strong content marketing strategy. Relevance is one of...
by Drew Allen | Oct 4, 2016 | Content Marketing Tips
Metrics That Matter: What You Should Really Be Tracking Remember the old days when metric tracking meant checking how many views a post had received? Times have changed, technology has improved and content marketing analytics now mean a lot more than counting page...
by Jon Bingham | Sep 13, 2016 | Content Marketing Tips
Is Your Website’s Tab Content Ranking? The goal of a website designer is to keep the page simple, attractive and user-friendly. Rather than placing all the content on one page, the site may offer a tabbed or click to expand option to “clean up” the way the site...
by Greg Secrist | Aug 31, 2016 | Content Marketing Tips
Beyond the Basics of Curated Content While every business owner understands the need to create valuable content for their readers, not all professionals realize how beneficial curated content can be to their site. Original pieces that promote your company are crucial...
by Drew Allen | Aug 23, 2016 | Content Marketing Tips, Ecommerce SEO, SEO Strategy Tips
Including Ecommerce Content in Your SEO Strategy Have you ever visited a website multiple times before deciding to make a purchase? What contributed to your final decision to buy? If you would like to know how ecommerce content can influence an audience, you must...
by Greg Secrist | Aug 19, 2016 | Content Marketing Tips
How To Create Content That Gets the Job Done You successfully used SEO to bring people to your website. Now what? Attracting people to your website is step one of making content marketing work for your business. It’s great to get more eyes on your content and more...