by Jon Bingham | Apr 8, 2023 | Content Marketing Tips
Is It Time To Hire a Copywriting Agency for Your Brand? Writing copy is an essential part of effectively promoting your business. Most teams start by creating their own copy. When your business was first starting, you likely had a shoestring budget. However, as time...
by The BKA Writing Team | Apr 8, 2023 | Content Marketing Tips
Why Blog? 3 Reasons Why Businesses Should Blog For nearly two decades, “Content is King” has been the reigning mantra for SEO agencies, but there are still companies that choose to ignore this crucial piece of insight from Bill Gates. With so many websites featuring...
by Greg Secrist | Apr 8, 2023 | Content Marketing Tips
How To Create a Landing Page: The Complete Guide Building effective landing pages is essential for B2B and B2C businesses. The question, however, is why and how are they so vital to your website? Simply put, landing pages can tell you a lot about your customers and...
by Amanda Holland | Apr 8, 2023 | Content Marketing Tips, Real Estate SEO
Top 10 Mortgage Marketing Hacks for SEO Lead Generation As a mortgage provider, you know how important SEO lead generation is for your business. Leads represent potential clients who can consistently support your sales goals and perhaps provide referrals down the...
by Charlotte Secrist | Apr 8, 2023 | Content Marketing Tips
What You Can Expect From AI Content in 2023 AI-generated content is hands-down the most discussed digital marketing trend of 2023, creating huge ripples in the marketing industry and generating a lot of controversy. On one hand, there are potential concerns over...
by Jon Bingham | Apr 7, 2023 | Content Marketing Tips
Creating Effective Content Marketing Campaigns: Five Surprising Psychological Triggers When a product is being sold, consumers are more likely to purchase it if they feel some sort of psychological connection. Typically, advertisers use novelty, urgency and scarcity...