by Caleb Shepherd | Dec 13, 2024 | Content Marketing Tips
Calls to Action in Writing: A Comprehensive Guide It’s foolish to deny the power of a call to action in writing, especially when it comes to online content. While anyone can craft a decent CTA, understanding the research and psychology behind web user behavior can...
by Matt Secrist | Dec 8, 2024 | Content Marketing Tips
How To Add Keywords To Google My Business If you own a service-based small business that relies on a local customer base for revenue then local search engine optimization (SEO) must be a part of your content marketing strategy. To support that effort, you need to know...
by Matt Secrist | Dec 6, 2024 | Content Marketing Tips, Local SEO Tips, SEO Strategy Tips
Geo Targeted SEO: A Powerful Content Marketing Strategy Geo targeting is a local SEO strategy that involves analyzing each consumer’s geographical location and creating different content on the basis of that analysis, providing a way to display relevant content...
by Greg Secrist | Dec 5, 2024 | Content Marketing Tips
Are Redirects Bad for SEO? It’s normal for a healthy website to grow over the years with dozens of blogs, product pages, guides, and how-to articles. Content is a great investment, with 70% of visitors feeling closer to businesses thanks to helpful articles. The only...
by Greg Secrist | Dec 3, 2024 | Content Marketing Tips
Does Embedding YouTube Videos Help SEO? There’s no question that video marketing is a great investment in 2025. A whopping 95% of users browse videos to learn more about products, and almost 90% end up making a purchase because of it. Over 30% of the global population...
by Greg Secrist | Nov 28, 2024 | Content Marketing Tips
When Should You Delete Old Blog Posts? The words old, classic, and vintage all describe the same thing but have vastly different meanings. Old tires belong in the junkyard, but vintage wine and classic cars become more valuable over time. In the same way, it’s...
