BKA Content Blog

In the early days of the internet, the www prefix was necessary for web pages, but people now rarely use it when referring to sites. Is there a search engine optimization advantage when choosing a www vs. non-www website? Learn the differences between the two and...

Blogging is a cornerstone of any SEO strategy and provides a long list of benefits. However, given the ever-changing SEO landscape, many marketers may wonder if blogging is still worthwhile in 2025. The short answer is absolutely.  Blogging remains a powerful tool for...

In today’s competitive world, SEO isn’t just a nice-to-have; it’s the best way to grow your business, period. It’s the game changer your business needs to thrive. Skyrocketing website traffic, reaching new customers without breaking the bank on ads, and building a...

Which tool wins in a matchup between Ahrefs vs. Google Keyword Planner? To answer, you should understand how each contributes to search engine optimization (SEO) because more than half of all website traffic comes from organic search. Our guide shows how these two...

A title tag may be what causes your ideal customer to click on a link to your website — or skip over it. What is a title tag, and why does it matter for search engine optimization (SEO)? Google specifically mentions title tags as a ranking factor, so they must be...

SEO trends come and go, but what about the power of SEO content? Is it still as effective as it was 3, 4, or 5 years ago? Is content still king? Absolutely! In fact, we’ll show you why creating high-quality content isn’t just a short-term tactic but also a long-term...

Meta titles (or “title tags”) are short text you can use to label a webpage in its HTML code. They have long been a part of search engine optimization, but how impactful are meta titles on Google ranking factors nowadays? The question needs a good answer because some...

If you want to succeed with search engine optimization, you can’t ignore backlinks. A strong link profile is directly connected with higher rankings. On average, the first search result has nearly four times (280%) as many backlinks as the rest of the top 10. Is there...