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How SEO Works (and How Google & AI Decide What Ranks)
Key Takeaways SEO involves a four-step process: crawling, indexing, ranking, and understanding content. AI and Google use factors like content quality, keyword intent matching, E-E-A-T, user experience, and backlinks to evaluate content. Creating useful, trustworthy,...
What is SEO – For Beginners
If you're new to SEO (Search Engine Optimization), this post is for you. We're kicking off a series that breaks down what is SEO, how it works, and why it still matters—even as AI changes how we search online. Key Takeaways What is SEO? SEO, or Search Engine...
How To Use ChatGPT Agent Mode (Honest Review & Examples)
When OpenAI introduced ChatGPT Agent Mode, the internet buzzed with excitement. The feature promised an AI-powered assistant that could take actions online and not just answer questions. Using a secure virtual desktop on ChatGPT’s servers, the agent can perform tasks...
Using Evergreen Content for Better SEO Results
Imagine having a piece of content that drives traffic, generates leads, and engages your audience not just for weeks or months but for years. Sounds like a dream, right? Well, it's possible with evergreen content. We're diving into why evergreen content is such...
How To Rank for More Keywords in the Top Spots
If you knew how to rank for more keywords in the top three spots on Google and increase your total keywords by over 1,440% in just six months, would you do it? How about driving a 982% traffic boost with only a few content pieces posted each month? Sounds...
Examples of Keywords for SEO (Used Naturally!)
Keywords are the backbone of any successful SEO strategy. After investing time in researching the best keywords for your website and learning how to use those keywords effectively, you might think the hard part is over. But the real challenge lies ahead: integrating...
How to Write Image Alt Text for SEO
If you’re uploading images to your website and skipping the alt text box, you’re leaving both traffic and accessibility on the table. Let’s fix that. In this guide, you’ll learn exactly how to write image alt text for SEO — including why it matters, how to do it...
ChatGPT for Beginners: Getting Started
If you’ve been hearing all the buzz about ChatGPT by OpenAI but haven’t taken it for a spin yet, you’re in the right place. This quick-start guide will walk you through the basics of using ChatGPT for beginners, whether you want to bounce around some ideas, write...
How To Use Ad Retargeting on Facebook Like a Pro
If you’ve ever noticed an ad for a product you recently viewed online, you’ve experienced ad retargeting in action. It’s one of the most effective digital marketing tactics available. In marketing, it’s commonly cited that about 97% of website visitors leave...
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