by Matt Secrist | Jan 5, 2025 | Content Marketing Tips
5 Listicle Ideas To Spark Inspiration In its most basic form, a listicle — a mash-up of the words “list” and “article” — is a blog post with numbered topic items. However, when done right, a well-written listicle provides value to readers and...
by Matt Secrist | Dec 26, 2024 | Content Marketing Tips
What Is a Title Tag? Explanation and Best Practices A title tag may be what causes your ideal customer to click on a link to your website — or skip over it. What is a title tag, and why does it matter for search engine optimization (SEO)? Google specifically mentions...
by Matt Secrist | Dec 24, 2024 | Content Marketing Tips
Is Content Still King in 2025? SEO trends come and go, but what about the power of SEO content? Is it still as effective as it was 3, 4, or 5 years ago? Is content still king? Absolutely! In fact, we’ll show you why creating high-quality content isn’t just a...
by Matt Secrist | Dec 23, 2024 | Content Marketing Tips
How Impactful Are Meta Titles on Google Rankings? Meta titles (or “title tags”) are short text you can use to label a webpage in its HTML code. They have long been a part of search engine optimization, but how impactful are meta titles on Google ranking factors...
by Matt Secrist | Dec 18, 2024 | Content Marketing Tips
5 Examples of Brand Building via Company Culture At its heart and soul, content marketing strategy is all about building a brand, and a company’s culture can and should be utilized in such efforts. Think about it—a brand in some ways has less to do with what products...