by Matt Secrist | Sep 7, 2017 | Content Marketing Tips, Ecommerce SEO
Although trendy, topical content has the capacity to spread quickly, it has a shelf life, limiting its long-term impact. Evergreen content, on the other hand, remains relevant for years, so new customers regularly find it. It also provides an opportunity for your...
by Matt Secrist | Jun 5, 2017 | Content Marketing Tips
You’ve no doubt heard that content marketing can boost your business and you may have even glanced through the various options, but if you haven’t yet implemented a plan in your company, you’re missing out. There are content marketing methods for every type of...
by Matt Secrist | May 23, 2017 | Content Marketing Tips
Local Pages: How To Get Found on Mobile Devices The fact that the majority of websites are now being accessed via mobile devices is causing businesses everywhere to readjust their marketing strategies. This is especially important to keep in mind when you evaluate...
by Matt Secrist | Mar 7, 2017 | Content Marketing Tips
Creating Engaging Local Content with Social Media Data There are so many components involved in a strong marketing piece. It needs to be searchable, shareable, linkable, relevant and of value. There also needs to be a reflection of your brand identity and voice so...