by Matt Secrist | Feb 21, 2017 | Content Marketing Tips
5 Tips for Surviving After a Rebrand With SEO To some people, the term “rebrand” is synonymous with the phrase “zombie apocalypse.” The thought that something was created, then died, and is now risen again in some horrifying, mutated form is enough to make you pull...
by Matt Secrist | Jan 19, 2017 | Content Marketing Tips
Why Your Freelance Content Marketer is Letting You Down Red Adair once said, “If you think it’s expensive to hire a professional to do the job, wait until you hire an amateur.” You wouldn’t let an amateur mechanic tinker with your engine, an inexperienced accountant...
by Matt Secrist | Dec 20, 2016 | Content Marketing Tips
Writing Copy That Your Customer Wants To Read The world wide web is a vast place. According to Internet Live Stats, there are over one billion websites online. Every year, more and more sites are added to that number and the ever-growing sea of pages continues to...
by Matt Secrist | Nov 29, 2016 | Content Marketing Tips
6 Guidelines for Achieving Better On-Page SEO SEO can be a confusing game at times. With so many things you can’t control, it can become frustrating to try to improve your search ranking for keywords and phrases related to your business. While it’s true that there are...
by Matt Secrist | Oct 12, 2016 | Content Marketing Tips
How To Quantify Relevancy for Your Content Marketing Campaign Relevance. It is a key component of any content campaign, which is why you see the word and its derivatives over and over again in tips on developing a strong content marketing strategy. Relevance is one of...
