by Matt Secrist | Dec 17, 2025 | Local SEO Tips
Key Takeaways: An SEO content audit shows you what content is already helping your rankings, traffic, and AI visibility—and what to improve next. Prioritize existing pages with momentum (keywords ranking in the top 100, especially positions 11–20) before publishing...
by Matt Secrist | Dec 11, 2025 | Local SEO Tips
Key Takeaways: Add an Answer Box / Key Takeaways Section: Place a concise, 3–5 bullet point summary at the top of your content to help AI search engines quickly parse and understand your article. Use FAQs to Address Query Fan-Out: Include FAQs on service, location,...
by Matt Secrist | Nov 17, 2025 | Local SEO Tips
Key Takeaways: Creating location-specific landing pages is essential for ranking in multiple service areas, even if your business has only one physical location. Use keyword research to choose which cities to target and to uncover winnable, location-based keyword...
by Matt Secrist | Nov 5, 2025 | Content Marketing Tips
If your blog posts aren’t driving the traffic they used to, you’re not alone. Google’s AI Overviews now answer many informational queries on the results page, which means fewer clicks to websites. The upside: using YouTube video content for marketing is surging, and...
by Matt Secrist | Oct 24, 2025 | Local SEO Tips
If you’re uploading images to your website and skipping the alt text box, you’re leaving both traffic and accessibility on the table. Let’s fix that. In this guide, you’ll learn exactly how to write image alt text for SEO — including why it matters, how to do it...
