by Matt Secrist | Jan 1, 2026 | Content Marketing Tips
Over half of small and mid-sized business (SMB) owners lack a strategy for search engine optimization (SEO), likely because of budget concerns. An SEO starter package is a great way for a company to dip its toe into this aspect of digital marketing without breaking...
by Matt Secrist | Dec 17, 2025 | Local SEO Tips
Key Takeaways: An SEO content audit shows you what content is already helping your rankings, traffic, and AI visibility—and what to improve next. Prioritize existing pages with momentum (keywords ranking in the top 100, especially positions 11–20) before publishing...
by Matt Secrist | Nov 17, 2025 | Local SEO Tips
Key Takeaways: Creating location-specific landing pages is essential for ranking in multiple service areas, even if your business has only one physical location. Use keyword research to choose which cities to target and to uncover winnable, location-based keyword...
by Matt Secrist | Nov 5, 2025 | Content Marketing Tips
If your blog posts aren’t driving the traffic they used to, you’re not alone. Google’s AI Overviews now answer many informational queries on the results page, which means fewer clicks to websites. The upside: using YouTube video content for marketing is surging, and...
