by Matt Secrist | Dec 28, 2023 | Content Marketing Tips
The idea behind content marketing is to attract potential customers to your site and engage with them. The goal is to establish a bond and win their trust so they will buy from you. It sounds simple enough, right? Not so fast there, Sparky. Consider that only a tiny...
by Matt Secrist | Dec 27, 2023 | Content Marketing Tips
The tides are changing in the digital world. With more than half of online search traffic coming from mobile devices, marketers must implement keyword research and content marketing methods that will cater to the needs of mobile and multi-device users. Keywords Differ...
by Matt Secrist | Dec 22, 2023 | Content Marketing Tips, Insurance SEO
Neil Patel once said, “There’s no such thing as a boring industry … just bad writers who aren’t creative.” He said this in response to thousands of business owners who were complaining that content writing wasn’t for them because they...
by Matt Secrist | Dec 22, 2023 | Content Marketing Tips
How SEO and Content Combine To Influence Buyers The internet has completely transformed how today’s companies do business. While traditional methods of marketing can be beneficial to businesses, the reality is the future lies in SEO and content marketing methods. When...
by Matt Secrist | Dec 17, 2023 | Keyword Research, SEO Strategy Tips
Finding Effective Keywords To Incorporate Into Your Content Strategy Just as water is necessary to swimming and fuel is essential to driving a car, keywords are fundamental to search engine optimization. Unfortunately, however, finding the right keyword to rank your...