by Matt Secrist | Apr 8, 2023 | Content Marketing Tips, Paid Ads Tips
PPC vs Content Marketing: Get the Best of Both Worlds While many marketers see pay-per-click and organic content as opposing forces, you don’t need to choose a side when it comes to creating an effective campaign. Using these channels to complement one another...
by Matt Secrist | Apr 6, 2023 | Content Marketing Tips
How To Write an About Us Page (and Amazing About Us Examples) When building a website, it can be so tempting to get caught up in all the bells and whistles of the design. While aesthetics and layout are essential to retaining website visitors, content is key to...
by Matt Secrist | Apr 6, 2023 | Content Marketing Tips
A Step-By-Step Content Audit Guide You’ve made the smart choice to outsource content writing to a professional agency. Your time and effort are finally free for your brand’s core pursuits. Before you buy articles, however, take stock of the content you...
by Matt Secrist | Mar 22, 2023 | Content Marketing Tips
Looking for Professional Writers for Hire? 15 Questions To Ask Yourself The process of finding professional writers for hire can be daunting. Many entrepreneurs, marketing executives and small business owners resort to writing content themselves because they...
by Matt Secrist | Mar 18, 2023 | Content Marketing Tips
How To Generate Leads With Content Marketing To run a successful business, you need to develop a pipeline to attract consistent (or better yet, growing) sales. For many businesses, this means generating enough high-quality leads to keep the sales team busy and the...