BKA Content Blog
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What Is Website Readability and How Do I Improve It?
How do you define readability? When it comes to content marketing, readability is all about reaching readers with writing that is easy to understand. However, there is much more to learn about readability and how to use it, So, what is readability? We’ll tell you...
5 Reasons Why You Need To Create Unique Product Descriptions
It’s time we got down to the bottom of it. What is the point of a product description? Some say that it is simply a way to inform customers about the key components of a particular product. Well, not exactly. While it describes and persuades consumers to buy a...
You’ll Never Believe This One Trick to Catchy Titles
Are you as sick of hearing about what “You’ll Never Believe” as we are? We’ve seen too many blogs getting out of hand with misleading titles lately. A blog title can be catchy, descriptive, and engaging without being misleading or frivolous. Obviously catchy titles...
How To Hire a Ghostwriter: A 10-Step Guide
Are you thinking about hiring a ghostwriter for your blog? Hiring a writer to create blog content for your brand can free your time and energy for more important pursuits. There are many benefits of working with ghostwriters that lots of companies don’t know about,...
Should You Use A Lead Generation Consultant?
If you are struggling to get leads, traffic, and sales, you may be considering hiring a lead generation consultant. Let's get into the reasons why you should or shouldn't hire a lead generation consultant. What Is a Lead Generation Consultant? Lead generation...
3 Foolproof Ways To Improve Search Engine Rankings
If you want to improve search engine ranking results, you can’t just settle for the run-of-the-mill content in your content marketing plan. Great content captures attention and engages your audience, and persuasive copy moves the reader, demonstrates your knowledge...
Curated Content: The How-To Guide
Whether you have any idea what curated content means or not, you’ve likely come across it in the last 24 hours. Almost every content marketer gathers content that was created by someone else in addition to their own posts. While webmasters strive to create articles...
5 Great Website Structure Tips for SEO
When you think about SEO, perhaps one of the first things that pops up in your head is keywords. So much effort for developing your content marketing plan is put into finding the right keywords to boost your ranking. However, how much do you worry about your actual...
Top 7 Microsoft Word Shortcuts for Writers
Computers and word processing software are quite possibly the best inventions ever. I can’t imagine using a typewriter to create a document—it would take me about 5 hours, 400 sheets of paper and countless curse words just to write a simple 325-word article. In that...
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