BKA Content Blog
Stay up to date with our most recent news and updatesCreating Effective Content Marketing Campaigns: Five Surprising Psychological Triggers
When a product is being sold, consumers are more likely to purchase it if they feel some sort of psychological connection. Typically, advertisers use novelty, urgency and scarcity to drive customer sales. For example, a company may offer a “one-hour only” sale, or a...
How To Grow Your Sports Gear Business
Scoring a great first impression is essential if you want to grow your business. A well-designed, well-written website that provides plenty of high-quality images and videos is an excellent start to your game plan, but it's just the beginning. Another vital part of...
10 Best Writing Chrome Extensions
Being a content writer, blogger, or social media marketer has become a full-time occupation, thanks to the ever-evolving world of the internet. Thousands of people now work online and are successful at it, without ever having to leave their home. Though to many this...
9 Crucial Steps to Creating a Case Study
Don't you wish there was a tactful way to brag about all of the things your company does well as well as the types of clients you work with? Well, there is. Creating a case study that highlights a customer success story allows you to promote strengths and build value...
How To Write an About Us Page (and Amazing About Us Examples)
When building a website, it can be so tempting to get caught up in all the bells and whistles of the design. While aesthetics and layout are essential to retaining website visitors, content is key to attracting the right people and convincing them to choose you over...
A Step-By-Step Content Audit Guide
You've made the smart choice to outsource content writing to a professional agency. Your time and effort are finally free for your brand's core pursuits. Before you buy articles, however, take stock of the content you already have and brainstorm how you can repurpose...
The 13 Most Crucial Types of SEO Writing Services
When many companies first launch their content marketing campaigns, they focus on blogging and website content creation. While both types of content are crucial elements of any successful online marketing strategy, content marketing is so much more than blogging — way...
How To Come Up With Blog Content Ideas
Content marketing and search engine optimization are often viewed as two must-have forms of digital marketing for modern brands. They can help small businesses with focused blogging strategies to compete against global corporations. However, no one can get very far...
How To Find Professional Content Writers
Effective content marketing positions you as an authority in your field. It builds trust with your audience by providing useful, relevant information. Statistics show that the more quality content you produce, the more traffic your website is likely to receive. You...
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