BKA Content Blog

Bringing new customers to your virtual doorstep is vital to growing your business. Your best approach is reaching the top of search engine results pages, as 67.6% of clicks go to the first five links. Fortunately, search engine optimization can help you take (and...

Over half of small and mid-sized business (SMB) owners lack a strategy for search engine optimization (SEO), likely because of budget concerns. An SEO starter package is a great way for a company to dip its toe into this aspect of digital marketing.  Does your...

Are you operating a brick-and-mortar or service-based business with a physical presence in different areas? Then, you should have a search engine optimization (SEO) strategy for multiple locations.  A digital presence in each of the areas you serve boosts your online...

One of the best habits for effective search engine optimization is keeping tabs on how your web pages are performing. Your highest-ranking keywords can deliver a lot of traffic — the top result gets more than 25% of clicks for most searches. Depending on your content...

Effective content marketing still heavily depends on you using the right keywords and topics. Now that almost everybody knows that, discovering fresh keyword opportunities has become more challenging. Indeed, keyword strategy is still one of the top 10 most difficult...

Over 75% of marketers confirm that their content marketing is effective for generating leads and revenue. However, stale content can adversely impact your search engine optimization and wreck those success rates, which is why you need to employ content-pruning SEO...

Ranking on top of Google search engine results pages (SERPs) is no small feat. It takes strategy, commitment, and a lot of hard work to achieve the top ranking for competitive keywords. However, the reason that they’re so competitive is that they’re worth it – over...

Surprisingly, 96.55% of pages don't pull organic traffic from Google, often due to outdated or misguided SEO tactics. This fact demonstrates why you need to recognize and avoid SEO myths that could derail your digital success.  Though SEO remains a shifting terrain,...