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What Is Event Count in Google Analytics?
Google Analytics 4 made monumental changes to metrics tracking for search engine optimization and pay-per-click campaigns. Instead of just seeing overall page traffic, now you get precise data for every stage in the customer journey. What’s the secret to GA4’s...
Why Hire a Digital Marketing Agency? 9 Reasons You Haven’t Considered
Marketing is essential for leads, revenue, and business growth. Not surprisingly, professionals recommend setting aside at least 5% to 10% of your monthly sales for advertising. How should you spend your ad budget for the biggest return on investment? Learn why hiring...
The 7 Best White Label SEO Companies To Work With
Though SEO gets results, many digital marketing and web design agencies do not have in-house experts. The easiest, fastest and most affordable way to provide SEO services to clients is to outsource this work to the best white label SEO companies. Find out what sets...
SEO Strategy for Doctors: A Complete Guide
Did you know that 77% of people begin their patient journey with a Google search? The search engine handles 70,000 healthcare-related searches every minute. It may be the most influential tool when people choose which doctor to trust with their medical care. SEO...
What Is SEO Rich Text?
You might think your website only has one audience: target customers. In reality, you should always create content with two groups in mind, both visitors and search engines. The way you structure information for people isn’t necessarily what Google sees. Even the most...
What Are Low-Competition Keywords?
Everyone loves a good competition, but one matchup you won’t see is the San Francisco 49ers versus the Bellflower Buccaneers youth football team. It doesn’t take a genius to know that pro athletes would crush eighth graders every time. The same goes for SEO. When...
How To Create an SEO Strategy for Multiple Locations
Are you operating a brick-and-mortar or service-based business with a physical presence in different areas? Then, you should have a search engine optimization (SEO) strategy for multiple locations. A digital presence in each of the areas you serve boosts your online...
How To Check Keyword Ranking in Google Analytics
One of the best habits for effective search engine optimization is keeping tabs on how your web pages are performing. Your highest-ranking keywords can deliver a lot of traffic — the top result gets more than 25% of clicks for most searches. Depending on the number of...
Finding the Best Keyword Opportunities for Your Site
Effective content marketing still heavily depends on you using the right keywords and topics. Now that almost everybody knows that, discovering fresh keyword opportunities has become more challenging. Indeed, keyword strategy is still one of the top 10 most difficult...
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