BKA Content Blog
Stay up to date with our most recent news and updatesThe Google Quick Answer Box: What, Why and How?
While not new, the Google Quick Answer box remains a highly under-utilized tool by companies looking to get their content (and their websites) found by web searchers. As you wrap up one campaign and firm up your SEO and marketing plans for the next one, you should...
Finding Effective Keywords To Incorporate Into Your Content Strategy
Just as water is necessary to swimming and fuel is essential to driving a car, keywords are fundamental to search engine optimization. Unfortunately, however, finding the right keyword to rank your content in search results, to connect with potential customers, and to...
7 Ways to Blog Faster and Better Without Losing Your Mind
According to the Content Marketing Institute, B2B marketing professionals name “producing engaging content” and “producing content consistently” as top content marketing challenges. Any journalist, novelist or other kind of writer can tell you that producing good...
Can SEO Optimization Result in Real Estate Lead Generation?
These days, people use the internet for just about everything – finding a date, ordering food, and shopping for real estate. People looking for a house overwhelmingly use the internet. About 90% of buyers shop for a home online during some part of their search...
How To Find and Fix Duplicate Meta Descriptions on Your Site
If you think of a blog post as a delectable dinner, a meta description is an appetizer meant to whet the reader's appetite. It's a short, catchy summary of your article that should capture interest and drive traffic to your website. In their rush to generate enough...
Successful Viral Content: 7 Techniques to Help You Connect With Your Customer Base
Recently, as I took a break from writing web content, I perused an online fan forum in which someone expressed the opinion that the Muppets should put out viral videos on their YouTube channel at the rate of one per month. The statement was met with confusion and...
BigCommerce SEO: How To Optimize Your Site
If you utilize BigCommerce as your online sales platform, your store needs to be easily discoverable on Google. Fortunately, BigCommerce comes loaded with user-friendly SEO features that make optimizing your website for search engines simple. Here’s an overview of the...
Wise Marketing Advice from 10 Content Marketing Masters
Whether you’re an industry professional or just venturing into marketing, there is always room for improvement. This is why we’ve compiled a list of some of the best marketing advice from some of the world's top content marketing masters. These masters of marketing...
5 Keys to a Successful Social Media Plan
If you ask marketers what the top outlets for content are, social media platforms will almost always be on the list. Social media is a critical player in today’s digital marketing world, and your company may be hurting a lot without it. While a social media plan...
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