by The BKA Writing Team | Jan 11, 2024 | Content Marketing Tips
The Importance of SEO for B2B and How To Get Started Search engine optimization uses high-quality content to boost your company’s search rankings for target keywords. Online retailers rely on SEO every day to attract new customers, but what about companies such as...
by The BKA Writing Team | Jan 9, 2024 | Content Marketing Tips
How To Name Images for SEO Google bots can’t see images the way people do, but they still take them into account when indexing and ranking your pages. Learning how to name images for SEO can boost your rankings and drive more traffic to your site. Understanding...
by The BKA Writing Team | Jan 8, 2024 | Content Marketing Tips
Is SEO Worth It for Your Business? Search engine optimization gets touted as the end-all, be-all, of digital marketing, but are SEO services worth it? According to research, 63% of small businesses think so. Are they right, or are they wasting money when other...
by The BKA Writing Team | Jan 1, 2024 | Content Marketing Tips
An Overview of SEO Pros and Cons In 2020, web users conducted 5.1 trillion searches on Google. However, many users don’t go beyond the first page of results when they review their search results. Like many businesses, you may have considered or even tested SEO...
by The BKA Writing Team | Dec 15, 2023 | Content Marketing Tips
How To Find and Fix Duplicate Meta Descriptions on Your Site If you think of a blog post as a delectable dinner, a meta description is an appetizer meant to whet the reader’s appetite. It’s a short, catchy summary of your article that should capture...