by The BKA Writing Team | May 1, 2024 | Content Marketing Tips, SEO Strategy Tips
How To Create a Long-Term SEO Strategy That Works Some business goals are short-term, like monthly sales goals. Others are lengthy, like developing new products. SEO fits in the “lengthy” category. It takes effort but pays big dividends — simply optimizing...
by The BKA Writing Team | Apr 29, 2024 | Content Marketing Tips, Fitness SEO
Fitness SEO: The Ultimate Guide Google has 91.54% of the search engine market, and you can achieve a 39.8% click-through rate if you rank in Google’s first position. That is 10 times the 10th-ranked spot, while the second and third positions have 15% and 11%...
by The BKA Writing Team | Apr 26, 2024 | Content Marketing Tips
The Best 5 Options for No-Contract SEO in 2024 If you are like many business owners, you understand the value of an SEO strategy. Most companies (90%) plan to expand their SEO investments in part because the average SEO marketing return on investment is 22:1 or 2,200%...
by The BKA Writing Team | Apr 26, 2024 | Content Marketing Tips
The 3 Stages of the Customer Acquisition Funnel A long-standing model for explaining how businesses acquire customers uses the example of a funnel. This type of tool is wide at the top and tapers towards the bottom. The shape of a funnel corresponds to how a broad...
by The BKA Writing Team | Apr 25, 2024 | Content Marketing Tips, Legal SEO
Content Marketing for Law Firms: The Complete Guide Even though 60% of law firms have a blog, and over 80% use social media, only about 10% manage to create content regularly. That’s like having a phone line but hardly ever answering calls. If your practice is...