by The BKA Writing Team | May 6, 2024 | Content Marketing Tips
What Are Content Pillars? Standing out in the world of blogging and social media can feel like a monumental undertaking, especially when it comes to the meat and potatoes of content creation. Enter content pillars, a strategy with the potential to transform the way...
by The BKA Writing Team | May 3, 2024 | Content Marketing Tips
Is SEO Worth It for a Small Business? Marketing for your small business often feels like a struggle. Have you ever dumped money into paid ads only so they do not go anywhere? Or maybe you’ve spent hours organizing an event that brought in a measly trickle of new...
by The BKA Writing Team | May 2, 2024 | Content Marketing Tips
Will Google Penalize AI Content? The surge of AI-generated material has marketers around the world wondering: Will Google penalize AI content? The answer is somewhat complex. Forty-four percent of businesses have used AI for content creation, with that number expected...
by The BKA Writing Team | May 1, 2024 | Content Marketing Tips, SEO Strategy Tips
How To Create a Long-Term SEO Strategy That Works Some business goals are short-term, like monthly sales goals. Others are lengthy, like developing new products. SEO fits in the “lengthy” category. It takes effort but pays big dividends — simply optimizing...
by The BKA Writing Team | Apr 29, 2024 | Content Marketing Tips, Fitness SEO
Fitness SEO: The Ultimate Guide Google has 91.54% of the search engine market, and you can achieve a 39.8% click-through rate if you rank in Google’s first position. That is 10 times the 10th-ranked spot, while the second and third positions have 15% and 11%...