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6 Ideas for Great Evergreen Content on E-commerce Sites

6 Ideas for Great Evergreen Content on E-commerce Sites

by Jon Bingham | Sep 7, 2017 | Content Marketing Tips, Ecommerce SEO

Although trendy, topical content has the capacity to spread quickly, it has a shelf life, limiting its long-term impact. Evergreen content, on the other hand, remains relevant for years, so new customers regularly find it. It also provides an opportunity for your...
Why Ignoring Content Marketing Means You’re Missing Out

Why Ignoring Content Marketing Means You’re Missing Out

by Jon Bingham | Jun 5, 2017 | Content Marketing Tips

You’ve no doubt heard that content marketing can boost your business and you may have even glanced through the various options, but if you haven’t yet implemented a plan in your company, you’re missing out. There are content marketing methods for every type of...

The Changing Face of SEO: The Impact of Voice Search

by Jon Bingham | Feb 14, 2017 | Content Marketing Tips

The Changing Face of SEO: The Impact of Voice Search Google and its Home, Amazon and Alexa, Microsoft and Cortana, Apple and Siri. These companies have their dedicated chatbot to assist customers with searches on a variety of devices, such as Bluetooth speakers, smart...

9 Easy Ways To Turn Visitors Into Fans With Engaging Content

by Jon Bingham | Jan 10, 2017 | Content Marketing Tips

9 Easy Ways To Turn Visitors Into Fans With Engaging Content You may feel like a success as you watch how many visitors come to your site and the metrics just continue to climb and climb. Unfortunately, these numbers mean nothing if those visitors don’t actually...

6 Questions To Ask Before Timing and Placing Content

by Jon Bingham | Nov 22, 2016 | Content Marketing Tips

6 Questions To Ask Before Timing and Placing Content Good content is important – but if it’s not published in the right place at the right time, even a blog full of interesting tips and tricks will be ignored. In the content world, timing is everything, and often the...
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