by Greg Secrist | Nov 4, 2025 | SEO Strategy Tips
Key Takeaways SEO remains vital, even with AI tools like ChatGPT altering search dynamics. It generates free, evergreen traffic by attracting high-intent buyers who still prefer visiting websites. SEO builds visibility in AI search, enhancing credibility and authority...
by Greg Secrist | Nov 4, 2025 | SEO Strategy Tips
Key Takeaways SEO involves a four-step process: crawling, indexing, ranking, and understanding content. AI and Google use factors like content quality, keyword intent matching, E-E-A-T, user experience, and backlinks to evaluate content. Creating useful, trustworthy,...
by Greg Secrist | Nov 4, 2025 | SEO Strategy Tips
If you’re new to SEO, this post is for you. We’re kicking off a series that breaks down what is SEO, how it works, and why it still matters—even as AI changes how we search online. Key Takeaways What is SEO? SEO, or Search Engine Optimization, helps your...
by Greg Secrist | Oct 29, 2025 | Content Marketing Tips
When OpenAI introduced ChatGPT Agent Mode, the internet buzzed with excitement. The feature promised an AI-powered assistant that could take actions online and not just answer questions. Using a secure virtual desktop on ChatGPT’s servers, the agent can perform tasks...
by Greg Secrist | Oct 22, 2025 | Paid Ads Tips
If you’ve ever noticed an ad for a product you recently viewed online, you’ve experienced ad retargeting in action. It’s one of the most effective digital marketing tactics available. In marketing, it’s commonly cited that about 97% of website visitors leave...
