by Caleb Shepherd | Dec 9, 2023 | Content Marketing Tips
Brand Tracking for Better Content Development Martin Zwilling, entrepreneur and contributor to Forbes, Huffington Post, Business Insider and other sources, writes about the importance of listening. In an article titled “You Never Learn Anything While You Are Talking”...
by Caleb Shepherd | May 4, 2023 | Content Marketing Tips
SEO Keyword Research Is Not Dead Do you feel that keywords are passé, having landed in a grave years ago when Google decided to stop primarily using them for ranking? The latest algorithms from Google focus on topics to find relevancy rather than words. The way people...
by Caleb Shepherd | Apr 28, 2023 | Content Marketing Tips
Why Your Investment in SEO Blog Writing Isn’t Paying Off So, you invested in SEO blog writing services and a stunning website, and you routinely post to social media, but you haven’t seen any substantial results. What gives? If content marketing were as easy as...
by Caleb Shepherd | Apr 5, 2023 | Content Marketing Tips
How To Come Up With Blog Content Ideas Content marketing and search engine optimization are often viewed as two must-have forms of digital marketing for modern brands. They can help small businesses with focused blogging strategies to compete against global...
by Caleb Shepherd | Mar 22, 2023 | Content Marketing Tips
8 Ways To Update Old Content On Your Website Posting a really great piece that generates thousands of visitors can be great for your business, but eventually, the newness will wear off and the hits will drop. While you could let that article drift off into the...