by Matt Secrist | Jul 19, 2022 | Content Marketing, Ecommerce
The Perfect Amazon Product Description Guide If someone searches your product and finds it on Amazon, your job in content marketing is done, right? Wrong. While a big part of SEO is making your product findable and desirable, you need to reel potential clients all the...
by Jon Bingham | Jul 8, 2022 | Content Marketing, Ecommerce
5 Reasons Why You Need To Create Unique Product Descriptions It’s time we got down to the bottom of it. What is the point of a product description? Some say that it is simply a way to inform customers about the key components of a particular product. Well, not...
by Matt Secrist | Nov 16, 2015 | Content Marketing, Ecommerce
How To Create Product Descriptions That Sell E-commerce companies face many a challenge when it comes to moving customers along in the buying process. The ease with which a site visitor can leave and go to a competitor’s store cannot be matched in the brick-and-mortar...
by Jon Bingham | Nov 11, 2015 | Content Marketing, Ecommerce
E-commerce Tips: Don’t Reuse Manufacturer Descriptions If you own an e-commerce site with a great deal of available merchandise, you may be wondering how to gain more views and purchases through your online store. When creating a website, one of the ways many...