eCommerce Content Writing Services
Get more out of your category and product descriptions by using our eCommerce content writing services. Compelling descriptions mixed with SEO optimization equals more traffic and increased conversions!
When Do You Need eCommerce Content Writing Services?
No Product Descriptions
Do you have hundreds or even thousands of SKUs without eCommerce product descriptions?
Manufacturer Descriptions
Are you just reusing the manufacturer’s product and category descriptions for all or some of your eCommerce products?
Old Product Descriptions
Have you used the same eCommerce descriptions for years without updating or optimizing them for SEO?
Why Use eCommerce Content Writing Services?
Improve Search Engine Rankings
Search engines like Google rank unique and original eCommerce content that is optimized with relevant keywords. If your eCommerce content is old (or doesn’t exist) and hasn’t been optimized lately with more relevant keywords, it won’t come up in the results.
Also, if your product descriptions are copied straight from the manufacturer, no one will be finding your products since search engines are designed to filter duplicate content from their search results. You’ll have no edge over your competitors without your own unique eCommerce content on each product and category page.
Both of these problems result in low rankings, if you are lucky enough to show up on the search engines at all. Having an eCommerce content writing service like BKA Content eliminates these issues by giving you original content for your descriptions while also optimizing for keywords relevant to your industry. On top of the benefit of helping your content to start ranking, you also start to build a distinct brand by having content original from others out there selling the same products.
Increase Website Traffic
It’s pretty simple to understand that if you don’t have optimized eCommerce content, it’s near impossible for anyone to organically find your product or category pages on the search engines.
Organic search is a huge source of traffic for eCommerce businesses and optimizing for it is a great way to get a competitive advantage. If you don’t utilize keywords, geo-locations and headers within your eCommerce content writing to get ahead on Google, you’ll lose traffic to those who do.
However, even if you’ve decided to go the paid advertisement route, you can still be missing out on valuable money-earning traffic. Poorly written product descriptions with a high bounce rate and low user engagement can limit your products being purchased and also limit the amount of times they are shared with other potential customers.
Here at BKA Content, our eCommerce content writing services are built around optimizing descriptions for keywords (SEO) while also persuading potential customers to buy. In a nutshell, this form of eCommerce content creation helps your money to go further. It’s the win-win scenario of both bringing in traffic as well as helping to convert!
Get More eCommerce Conversions
If your product and category pages aren’t coming up in the search engines, you aren’t getting organic website traffic. If you aren’t getting organic website traffic, your chances of converting customers to make a sale is limited to the amount of money you put towards ad spend alone.
While just getting traffic to your eCommerce product pages is incredibly important, if you don’t make the most of it once they get there, you are doing yourself (and your bottom line) a huge disservice. What a user reads about a product can heavily influence whether or not they will make a purchase.
eCommerce content writing is the final touchpoint in the online conversion funnel. Not having a conversion-ready description that really sizzles can severely undermine this final and critical point at which you can secure a customer’s purchase. Here at BKA Content, we have expertly trained eCommerce content writers that can optimize descriptions for SEO while also using persuasive writing to help influence sales.
Our eCommerce Content Writing Services Can Help!
Upgrade and improve your product and category descriptions with the eCommerce content writing solutions below.
Unique Content
Whether we are writing a new product description or refreshing an old one, ALL of our eCommerce content is unique and original to help increase search engine ranking probability.
Scalable Service
Our large team of trained eCommerce content writers can help you to upgrade hundreds or thousands of product or category descriptions quickly and efficiently.
Affordable Writing
Our affordable pricing model makes it even easier to upgrade all of your descriptions. Outsourcing to an eCommerce content writing service like us is much cheaper than putting writers on your payroll.
We Create High-Quality eCommerce Content
How exactly do we do this? Our eCommerce content writing services are based on creating product and category descriptions that:
Speak to your target market
Are optimized with keywords
Explain benefits & features clearly
Are updated & relevant
Read well with lists & formatting
Call the reader to action
See Our eCommerce Content Writing Services in Action!
Other eCommerce Companies We’ve Helped
Only Need a Few Product or Category Descriptions?
If you only need a few descriptions, you can order SEO-optimized eCommerce content right now from our Content Shop!
Have a Large eCommerce Content Writing Project? Get a Quote!
We specialize in helping companies with custom, large eCommerce content writing projects. If you have thousands of product descriptions that need some love, one of our account specialists would love to talk to you about our discount pricing and how our services work. Fill out the form below: