BKA Content Blog
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How To Write Great Blog Content Fast
Your company, no matter the size, should have a blog on your website. Not just create a space for blog posts, but have a consistent posting schedule with fresh, engaging content at least twice a month. Why? A blog allows you to connect and engage with your customers....
The Art of Creating Attention-Grabbing Titles
Our brains are hardwired to make snap decisions. This skill was first put to use as a primordial protective measure that kicked in when faced with the snarling teeth of predators. Today we have less fear of feral animals turning us into breakfast and more concern for...
The Perfect Amazon Product Description Guide
If someone searches your product and finds it on Amazon, your job in content marketing is done, right? Wrong. While a big part of SEO is making your product findable and desirable, you need to reel potential clients all the way in once the hook is set. One way you can...
The Everlasting Importance of Evergreen Content Writing
There are three ways to keep your website performing strong year in and year out. One is to remember to update your pillar pieces frequently. A second option is to write a LOT of content —many news outlets produce multiple articles a day. Door number three is one of...
How To Hire a Medical Content Writer
Writing medical content often involves presenting complex scientific concepts in precise, understandable language. A medical content writer must produce articles about health care that are factually accurate, research-based, and error-free. A writer who is otherwise...
Hire a Technical Writer and Other Secrets: 5 Ways To Use Content Marketing in the IT Industry
As a leader or manager of an IT company, you may have used technical writing services to create internal documentation for your staff members. What if you could hire a technical writer to reach your ideal customers through content marketing? Working with strategists...
What Is Website Readability and How Do I Improve It?
How do you define readability? When it comes to content marketing, readability is all about reaching readers with writing that is easy to understand. However, there is much more to learn about readability and how to use it, So, what is readability? We’ll tell you...
5 Reasons Why You Need To Create Unique Product Descriptions
It’s time we got down to the bottom of it. What is the point of a product description? Some say that it is simply a way to inform customers about the key components of a particular product. Well, not exactly. While it describes and persuades consumers to buy a...
You’ll Never Believe This One Trick to Catchy Titles
Are you as sick of hearing about what “You’ll Never Believe” as we are? We’ve seen too many blogs getting out of hand with misleading titles lately. A blog title can be catchy, descriptive, and engaging without being misleading or frivolous. Obviously catchy titles...
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