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Top 5 Tips for Improving Email Content Marketing
When was the last time you took a close look at your email content marketing? Since email is one of your most lucrative marketing channels, it is important to regularly check in and adjust your email marketing content and campaigns. This is so you can continually get...
Should You Hire a Press Release Writing Service?
Press releases have long been a staple of business promotion. Succinct and sublime, they work their magic through gravitas, rather than hype. A well-written press release has the power to pique interest in your company, building your reputation in the business world...
5 SEO Content Writing Techniques To Take You to the Next Level
You know you need to create content, and lots of it, to get traffic to your site. To convert visitors to clients, though, you need high-quality content that people actually read and act on. If your bounce rate is high, that’s a clue that it’s time to hone your SEO...
How To Write Great Blog Content Fast
Your company, no matter the size, should have a blog on your website. Not just create a space for blog posts, but have a consistent posting schedule with fresh, engaging content at least twice a month. Why? A blog allows you to connect and engage with your customers....
The Art of Creating Attention-Grabbing Titles
Our brains are hardwired to make snap decisions. This skill was first put to use as a primordial protective measure that kicked in when faced with the snarling teeth of predators. Today we have less fear of feral animals turning us into breakfast and more concern for...
The Perfect Amazon Product Description Guide
If someone searches your product and finds it on Amazon, your job in content marketing is done, right? Wrong. While a big part of SEO is making your product findable and desirable, you need to reel potential clients all the way in once the hook is set. One way you can...
The Everlasting Importance of Evergreen Content Writing
There are three ways to keep your website performing strong year in and year out. One is to remember to update your pillar pieces frequently. A second option is to write a LOT of content —many news outlets produce multiple articles a day. Door number three is one of...
How To Hire a Medical Content Writer
Writing medical content often involves presenting complex scientific concepts in precise, understandable language. A medical content writer must produce articles about health care that are factually accurate, research-based, and error-free. A writer who is otherwise...
Hire a Technical Writer and Other Secrets: 5 Ways To Use Content Marketing in the IT Industry
As a leader or manager of an IT company, you may have used technical writing services to create internal documentation for your staff members. What if you could hire a technical writer to reach your ideal customers through content marketing? Working with strategists...
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