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How To Prepare for a Recession: Securing Longevity Through Proactive Decision-Making
A recession — a temporary period (two or more consecutive quarters) of economic decline — requires a specific response from all businesses. Owners and operators must take a measured and reserved approach to operational challenges, learning how to prepare for a...
SEO Keyword Research Is Not Dead
Do you feel that keywords are passé, having landed in a grave years ago when Google decided to stop primarily using them for ranking? The latest algorithms from Google focus on topics to find relevancy rather than words. The way people search also reflects an emphasis...
10 FAQs About Blog Writing Outsourcing
So you may be wondering, "how do you outsource blog writing?" Setting up and maintaining a quality blog that is an asset to your business takes time, skill, and focused expertise. If you do not know a backlink from a browser, you may want to outsource article...
How To Tell if a Blog Is Written by a Bot
In 2020, State Farm ran an ad featuring a newscaster — seemingly from the 90s — making uncanny predictions about the future. The apparent display of prescience alarmed many people. Many were even more alarmed when they learned it was fake. Indeed, the video footage in...
14 Shopify SEO Tips To Help Your Search Engine Rankings
The U.S. has millions of e-commerce companies, with online purchasing representing over 13% of total retail sales. Experts expect these numbers to grow. Many of these online businesses choose to use customizable website-building platforms such as Shopify, rather than...
7 Ways To Use Consistent Blogging To Get Customers
As a business or business manager, you likely have found yourself wondering how to get customers and what you can do to strengthen the connections you already share with current customers. Increasing your customer base may feel overwhelming, though, if you don’t have...
12 Reasons To Invest in Article Writing Services
Of all the business responsibilities to outsource, most experts can agree that article content creation tops the list. You need content to compete online for search engine rankings, and a lot of it. Unfortunately, to create even just a single article that performs...
Why Your Investment in SEO Blog Writing Isn’t Paying Off
So, you invested in SEO blog writing services and a stunning website, and you routinely post to social media, but you haven't seen any substantial results. What gives? If content marketing were as easy as writing a few blog posts for SEO and sharing a couple of memes...
Does Content Marketing Work For Small Businesses?
Content marketing for small businesses. Without it, will your small business thrive? It might feel as though you are constantly told that you must implement content marketing in order to survive as a small business in the current market. But is that really the case?...
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